Vivo India, the third largest mobile player in the country, is planning to establish an additional manufacturing unit as part of its expansion strategy and to accelerate its export goals.
Yogendra Sriramula, Head of Brand Strategy at Vivo India, stated that the company has already invested INR 2,400 crore, with the remaining INR 1,100 crore earmarked for investment in the current year.
This investment is part of Vivo’s INR 3,500 crore Phase 1 plan for India, which is part of a larger phased investment of INR 7,500 crore. The new unit is expected to generate employment opportunities.
Currently, Vivo operates its own manufacturing unit in Greater Noida, Uttar Pradesh, with a capacity of approximately 60 million phones per year and employs over 10,000 people. The facility also manufactures phones for Vivo’s sister concern brand, iQOO.
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